“I trained as a costumer designer and maker, and worked in theatre and film before starting my own business designing and making handbags over 15 years ago.

I’m passionate about bag making and modern quilting, and am so thrilled to have gone full circle to the roots of my business and to be selling my own range of bag making supplies in my fabric store.

I think I’ve always been an entrepreneur at heart. I started making handbags which I designed from scratch, cutting patterns and constructing them.

Back then, social media was in its infancy, and there wasn’t much access to bag makers or patterns, so I just figured it all out by myself using my pattern cutting training.

I added makeup and wash bags to my ranges and they really took off, and I got asked all the time where I got my fabric from. So back in 2015, when I wanted to expand the business, it just made sense to me to start selling fabric, and more specifically quilting fabrics. I had made a few quilts for gifts at that point, and I used quilting cottons for my makeup bags as they always had the most fabulous prints.

My favorite techniques are foundation paper piecing and fussy cutting, and I love to design my own patterns. My favorite designer is Tula Pink.

I also love to travel and will take any opportunity for the next adventure in a new place.

I’ve just celebrated the 8th year of Lovely Jubbly Fabrics, and 8 years having a physical business premises. It’s wild to see the growth from my very humble beginnings.”

— Jade Newman, shop owner

— 2024 Contest Customer Comment —

“Jade always goes above and beyond to supply relevant merchandise at the best price she can. Delivery is always fast and well-packaged. She is always helpful and informative, keeping customers in the loop about new things coming in.”

CLAIRE